When I started writing this article, I wanted to talk about continuous training for you and your employees. I wanted to extol the virtues of keeping your staff current with modern trends. But in the middle of writing and researching, I changed my mind. I realized there was an important thing I needed to share […]

Last time we talked, I made the case for using social media as part of your communication strategy. This time, I am going to walk through a few ways to do that. And maybe a few ways not to as well. If you have not read that post yet, I suggest you do, just to […]

Technology changes. It advances. It alters the playing field. To ignore this fact is to risk the survival of your business. Do you remember a little company called Blockbuster? Remember how they held fast to their traditional model of renting videos? So much for that, eh? There is no doubting the writing was on the […]

Always Be Closing? How new strategies are  changing the face of sales. Maybe you didn’t know this, but for fifteen years, my background had been in recruiting and account management within the staffing industry. Up until five years ago, it wasn’t up to me to close the deals. I left that to the talented sales […]